• Babalu Launches the Perfume Genie

    We've always known there's a genie every bottle! So, with no further ado, we introduce the next generation in experiential retail with the launch of  the Departure Lounge and the Babalu Perfume Genie digital interactive installation.

    Whether for yourself or for a gift, the Perfume Genie demystifies the perfume selection process.  Finding the perfect fragrance is now much easier and a lot of fun.

    It's a piece of cake - the Genie emails your selections to you and you can either purchase in-store or online at www.ilovebabalu.com

    The Perfume Genie at Babalu's  Departure Lounge The Perfume Genie at Babalu's Departure Lounge

    The Perfume Genie at Babalu's Departure Lounge
    Experience for yourself the Perfume Genie at Babalu Miami flagship store on 11 11 Lincoln Road Miami Beach, FL

  • Fab Collab

    Babalu joined forces with artist extraordinnaire Ashkahn for a limited edition, Miami inspired collection of greeting cards and T's.

    It's fun, fun, sun and then some!

    Come grab 'hem. available instore and online at www.ilovebablu.com


    The Miami inspired greeting cards The Miami inspired greeting cards
    ashkahn-Babalu-mu Fab -collab T's printed in Barcellona with Fair Trade cotton by Thinking-Mu
  • Fiele Fragrances: The Essence of Purity

    Fiele Fragrances launches with a collection of old world artisanal perfumes reinterpreted for the modern day. Luxe, clean and a little earthy, every composition is created with wildcrafted and organic essential oils sourced from around the globe.

    Inspired by exotic ingredients such as Himalayan Cedar, Nepalese Juniper, Somalian Myrrh,  Indonesian Patchouli and Egyptian Violet each linear fragrance is both unique and familiar.

    fiele fragrances white S Cedrus: Himalayan Cedar, Juniperus: Nepalese Juniper, Myrrha: Somalian Myrrh, Pogostemon: Indonesian Patchouli, and Viola: Egyptian Violet

    All formulas are blended by hand and compounded in small batches out of Santa Monica, California.

    Available at Babalu stores and online at ilovebabalu.com


  • Introducing Oscar - Towel Art Master

    Babalu is always in search of the best-of-the-best. Oscar's work fits a very special category - while you may have seen towel art in the form of swans or mermaids on one of those fabulous Caribbean  cruises, noone whips-it-up so fast and sharp like Oscar! www.towelheadchic.com

    img_6737 img_6735

  • The Art of Making a Spectacle

    Classic, retro, glam or pop. Spectacles are a cool way to get noticed while hiding from the sun.

    Persol, Illesteva, Etnia Barcelona or Balenciaga, find you pair of every occasion.

    Available at Babalu stores.

    spectacles From top: Etnia, Balenciaga, Illesteva, Persol
  • Starchitects descend upon Miami

    Miami events always attracts a galaxy of stars, the Pritzker Architecture Prize was no exception.

    On the day after the award ceremony, the panel discussion with Zaha Hadid, Thom Mayne, Glen Murcutt and Richard Rogers at the De la Cruz Collection was the Who's Who of modern architecture; except for the Prizker Architecture Prize 2015 Winner, Frei Otto, who was unfortunately awarded posthumously, luminaries such as Jean Nouvel  and one of my all time favorite Shigeru Ban were also present.

    To top it all off, just before the panel discussion I had the fortune to enjoy a brief chat with Richard Rogers, where I learned that he is a big fan of both Miami and Sardinia, my two favorite palces on earth. Yay!

    Paolo Ambu_Richard Rogers Chit-chatting, Paolo Ambu on the left, with Richard George Rogers, Baron Rogers of Riverside and 2007 Priztker Prize Winner, on the right.
     Photo credit Cyn Zarco 
  • A Natural Beauty: Interview with Rose-Marie Swift

    We caught up for a chat with makeup artist to the stars and founder of the iconic RMS Beauty cosmetic line Rose Maire Swift where we learned about the inspration behind her beauty line, her early meeting with a future star and her favorite colors...

    rose marie portrait striped A glowing Rose-Marie Swift

    What inspired you to create the eponymous line of RMS Beauty organic beauty products: After many years in the fashion and make-up industry, I’ve learned a lot about the impact of daily exposure to chemicals in beauty care products.

    I realized I had to create something that breaks away from traditional cosmetics on the market as well as the pack of so-called natural cosmetics that are already available. I founded RMS Beauty a few years ago and formulated my products with raw, food grade and organic ingredients in their natural state, allowing their living, healing attributes to penetrate and rejuvenate the skin. In their purest form, the healing properties of natural enzymes, vitamins and antioxidants remain fully intact, encouraging amazing potential for anti-aging effects.

    Share with us a notable story on-the-job as a makeup artist... The first day I ever worked with Gisele I did her astrology chart for her.  I told her she was going to be super rich and famous and she said in her heavy Brazilian accent “oh no…I don’t even speak English”.  We have worked together ever since.

    Applying the final touch with Gisele Bundchen Applying the final touch with Gisele Bundchen

    Make up is about play color, let's hear your favorites... What color first comes to mind when you think of the following:

    The Beach: Blue
    A man's eyes: Blue
    A special Dress: Black
    Lips: Red
    Shoes: Black
    Cheeks: Rose
    Bentley interior.grey

    How would you make the world a better place... God I don’t know if I can but I certainly am trying to make the cosmetic industry a better place.

    Explore the complete line of natural cosmetics from RMS Beauty at ilovebabalu.com

  • Armchair Traveling for Carpri Lovers

    The island of Capri is on everyone’s minds lately. Now, there’s no reason to wait for summer! Try our at-home experience with 3 simple Babalu steps.

    Set the tone:
    Sole di Capri
    scented candle, the newest fragrance by Fornasetti Profumi.

    Spray yourself with a sparkling
    Soleil de Capri
    by Montale Paris

    Pick up a copy of “
    In the Spirit of Capri
    ” by Pamela Fiori, dream away…


  • Five Essentials for Men


    Update your Cologne. Aqua Universalis and Aqua Vitae by Maison Francis Kurkdjian are ideal for casual occasions but also suitable for the office. Both distinctive, gently citrusy and lightly floral they feel like a breath of fresh air and wear like a crisp white shirt.

    #aquauniversalis #aquavitae

    New shades. Trends come and go but elegance is timeless. Persol Eyewear combines highly engineered frames with a casual sense of luxury that only enduring brands can offer. Try the classic folding style that fits in your pocket for that ultimate touch of Steve McQueen.
    The Panama. Unavoidable for our climate. Choose a reinvented classic from Paul Smith or Anthony Peto and add a designer touch to your wardrobe without having to step out of your comfort zone.
    #paulsmith #anthonypeto
    Wallet. Yes, it does look old! Like all accessories they get worn-out after a year of wear-and-tear and although we might not like to take it out as much as we do we ofter have to show it. Forget the bi-fold Grand Dad style and opt for a contemporary slim-line to update your essentials: ID Card, 1 Visa, 1 Amex, 2 Business Cards and $50 in loose currency should be enough to cover just about anything for a night. Choose Comme des Garçons or Paul Smith to look the part when it's time
    to perform.
    #commedesgarcons #paulsmith
    Embrace a new evening fragrance. Times have changed, whether for a formal occasion or for a romantic soirée, aftershave alone just won’t do anymore. Opt for something subtle but with character. Cuirs by Carner Barcelona that whispers sexy and mysterious or maybe Boutonniere by Arquiste; an approachable fragrance with a sophisticated allure… Wonderwood by Comme des Garçons will emphasize your modern edge with a no-nonsense appeal while Tabacco Toscano by Santa Maria Novella will leave your impression without putting you in the center of attention. Just remember, how you smell is just as important as how you look.
    #babalu #perfumebar
  • Fornasetti Profumi Launches “Sole di Capri”

    Fornasetti Profumi is launching their newest fragrance in their line of exquisite home scenting devices with a personal appearance by Laurent Delafon.


    Join us for this very special occasion and the unique opportunity to receive a gorgeous room diffuser valued at $150 with a Fornasetti purchase of $300 or more.


    Limited time only offer while supplies last. Not valid in combination with any other offers.